The Art Institutes System of Schools

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Earning an Associate in Arts in Fashion Merchandising degree can prepare individuals for careers in the apparel industry. Individuals will learn the basics of fashion product development, retail management, marketing, and other business-related techniques used specifically for this field. Graduates are prepared to seek entry-level employment in positions such as fashion coordinator and stylist in retail department stores, boutiques, and other industry-related businesses.

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Individuals completing our Bachelor of Arts in Fashion Marketing & Management degree program can learn skills relating to managing retail establishments as well as buying and merchandising apparel to meet changing and current trends within this industry. Business related courses will cover areas such as business ownership, store planning and lease management, copyright laws, and elements of retail operations to prepare graduates to establish or run boutiques or department stores apparel divisions. The fashion courses will include training in event and fashion show production, trends and concepts in apparel, and visual merchandising to influence consumer buying patterns.

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Earning a Bachelor of Arts in Fashion Merchandising degree may prepare individuals for careers in the apparel industry. Individuals will learn the basics of fashion product development, retail management, marketing, and other business-related techniques used specifically for this field. Graduates should gain skills in the business technology that can enhance their abilities to forecast fashion trends, design new products, and create their own portfolio to highlight their creative strengths to show to prospective employers.

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