Western Governors University

A career in marketing requires a broad range of competencies. That's one reason why the Marketing Management program at WGU is such a good fit for anyone looking to advance a career in marketing, sales, publicity, or promotion. This affordable, competitive program prepares you in a wide variety of expertise, including strategic marketing, product management, promotion, pricing, distribution, sales, and more.

WGU is the 2011 USDLA (United States Distance Learning Association) Best Practices award recipient and offers its students an affordable, accredited online education. Featured on the NBC Nightly News with Brian Williams in the "What Works" segment, WGU has also been declared by TIME Magazine to be "the best relatively cheap university you've never heard of."

If you're a self-motivated learner who wants to start or advance your marketing career, has completed at least one year of college, and can devote 15 to 20 hours a week to your studies, the Marketing Management program is for you.

Sales professionals are always in demand–even in the most challenging economic times. WGU's B.S. in Sales and Sales Management will give you a competitive advantage in the marketplace as it equips you with the tools, techniques, and knowledge to excel in your profession. With eight domains of study, this online program also incorporates two recognized industry certifications: Action Selling Sales Skills Certification and CSE©--Certified Sales Executive. Together, this program provides you with a thorough understanding of team building, strategy, operations, infrastructure, project management, and sales communication. Note: The CSE certification is not immediately awarded. Once you pass the exam, you will be qualified for certification provided that you have completed (or will complete) two years of sales experience within five years of passing the exam.

This program offers flexible scheduling and is ideal for the sales professional who already possesses sales experience, and wishes to move into management but needs a bachelor's degree to do so. Students should expect to devote 20 or more hours per week to their studies. Two industry-recognized sales certifications are part of the curriculum. This program is well suited for people with at least one year of college completed.

WGU is the recipient of the USDLA 21st Century Award for Best Practices in Distance Learning for 2011, awarded in recognition of our success in expanding access to higher education. Featured on the NBC Nightly News with Brian Williams in the "What Works" segment, WGU has also been declared by TIME Magazine to be "the best relatively cheap university you've never heard of."