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The Bachelor of Science in Business with a concentration in Marketing is designed to develop students' creative, analytical and leadership skills. Coursework within this concentration examines sales management, buyer behavior, advertising, market research, and marketing to the international arena. Students learn to identify customers and customer needs, communicate product and service information, and develop and use marketing strategies.

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This concentration focuses on the science of humanistic interaction in marketing and sales. Emphasis is placed on understanding the psychology of behavior, and the impact that it has on marketing communication tools and strategies. The ethical responsibility associated with customer message management is also emphasized throughout the program.

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The Master of Business Administration/Marketing program is designed to enhance the management skills students need to function effectively within a marketing organization. Students will create and defend their solutions to problems of crisis management, profitable growth opportunities, and change leadership. In the MBA/MKT specialization, students will create complex business problem solving scenarios drawing upon skills and competencies mastered during the program. Prospective students should hold a bachelor's degree prior to enrollment.

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Earn your Bachelor of Arts in Organizational Management degree online from Ashford University, and examine the human side of managing organizations. Learn to facilitate better communication, group behavior, decision-making, and human resources management while observing a code of ethics. Improve your understanding of how organizations function and develop effective skills in management and leadership. Define and understand strategic planning, financial management, law and marketing and other areas in which an organizational leader must be knowledgeable in order to be effective. Use previous education or work experience to enhance and personalize your Bachelor of Arts in Organizational Management degree when you pair it with a transfer concentration.

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Explore the many ways in which public relations and marketing influence virtually every aspect of your life when you earn your Bachelor of Arts in Public Relations and Marketing degree online from Ashford University. You'll find public relations and marketing are the foundation of every successful business and organization. Discover stimulating and creative areas of study that encompass such topics as communication, consumer behavior, advertising and promotion, research, and strategy. Find out how the best marketing professionals succeed in capturing potential customers' attention, addressing their needs, and securing their business.

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The marketing program seeks to prepare the student for careers in all aspects of marketing, from the small sole proprietorship to the large corporation. The graduate of the associate in arts program may apply all the credits earned toward a Bachelor of Business Administration.

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The Bachelor of Business Administration (BBA) prepares graduates for a wide range of managerial positions in business, government, and non-profit organizations. Business administration students acquire fundamental as well as practical and professional skills in all phases of business, including decision-making and problem-solving. The BBA program offers area concentrations that enable students to tailor their degrees to their career and educational goals.

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The MBA program offers a broad set of business management tools while also allowing students a choice of concentration in order to tailor their degrees to fit their careers and learning goals. The program curriculum prepares working professionals to become effective decision makers and managers in a world increasingly affected by globalization, technology, and ethical challenges. It is designed for working professionals from a wide range of backgrounds who wish to advance or enhance their business careers.

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The Executive Graduate Certificate in Business Administration program was designed for mid- and senior-level managers, professional and technical specialists, and individuals seeking career changes or increased job opportunities. The curricula encompass the knowledge and skills needed in pertinent professional areas. Persons interested should possess at least a bachelor's degree in a related field. The recipient of the executive graduate certificate may apply all credits earned toward a Master of Business Administration degree with the same emphasis.

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Grand Canyon University's Bachelor of Science in Marketing program addresses the areas of servant leadership, innovation, entrepreneurial spirit, and business skills in order to develop the global citizens, critical thinkers, effective communicators, and responsible leaders required in today's global economy. The program prepares students to compete for entry-level management positions in corporate marketing or brand management through major coursework that addresses marketing principles, marketing management, and the key elements of advertising and public relations. Prospective students should have some previous college experience.

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Grand Canyon University's Master of Business Administration with an Emphasis Marketing provides students with the capacity for transformational leadership through the application of business practices. The program highlights the impact of the global economy on organizational decision making, planning, and sourcing of organizational resources.
Students draw upon interpersonal skills to address each practice, as well as to comprehend the influence that diverse cultures have on it. The use of telecommunications, emerging technologies, and e-commerce applications combine with essential business principles that encompass finance, accounting, economics, marketing, and management, providing students with the capacity to lead and manage business enterprises both effectively and ethically.
The program encourages students to be informed critical thinkers and decision makers through active research and the application of quantitative methods that transform raw data into useful information. The program prepares students to compete for advanced management positions in corporate marketing or brand management through emphasis coursework that addresses the areas of services marketing, marketing management, and technology as tool.
Prospective students must hold a bachelor's degree prior to enrollment.

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Tap into your natural leadership abilities and turn your potential into a successful career by enrolling in South University's online Bachelor of Business Administration program. Graduates will be prepared to pursue entry-level positions in a number of fields or to apply their enhanced leadership skills in their current positions.

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The Master of Business Administration is ideal for those individuals who wish to gain an understanding of the best practices for management and decision-making within today's ever-shifting business landscape.

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With a Doctor's degree in Business Administration - Marketing, students will be able to specialize on marketing management and research including the entire life of the product for domestic and international marketing. This program will also provide students with many aspects of contemporary marketing practices. The final written research project will allow the students to demonstrate their ability to conduct, critique, justify, and recommend preventative actions within the organization.

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The Master of Business Administration in Marketing degree moves beyond fundamentals by focusing upon marketing management and marketing research. The courses provide learners the opportunity to enhance and gain new skills and knowledge to effectively market products in a strategically-sound, systematic, ethical, and legal manner. Prospective students should currently hold a bachelor's degree and can complete the master's program in approximately 2 years.

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A Ph.D. in Business Administration/Marketing degree moves beyond fundamentals by focusing upon marketing management and marketing research. The courses provide learners the opportunity to enhance and gain new skills and knowledge to effectively market products in a strategically-sound, systematic, ethical, and legal manner. Prospective students must meet certain prerequisite requirements such as a bachelor's or master's degree or relevant work experience prior to enrolling. These requirements can be discussed with the career counselor when they call.

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Earning a bachelor's degree in Business Administration with a focus in Marketing will teach students how to apply marketing, sales, and management principles to be able to add to organizational success. The program includes studies on research, analysis, decision-making and application, consumer behavior, and strategic marketing planning. Included at no additional cost or coursework graduates can also earn 9 Academic Certificates such as Sales and Marketing, Basics of Accounting and Finance, Business in the Global Environment, and more to enhance their professional credentials.

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The Bachelor of Business Administration (BBA) with a specialization in Marketing degree completion program provides an outstanding foundation for students wishing to advance their current careers in marketing or start entirely new ones. The program combines a core education in business disciplines with liberal arts studies and then focuses attention on specific aspects related to the field of marketing such as marketing research and buyer behavior and marketing management concepts. Graduates will be well prepared to demonstrate their knowledge of understanding marketing trends through research tools and analysis as well as addressing techniques and responding to ever-changing consumer patterns.

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The Master of Business Administration degree (MBA) with a specialization in Marketing accelerated program provides students with relevant, timely coursework that will benefit them in the real world upon graduation. Students learn to use skills in marketing research methodologies, e-marketing, and customer relationship management. Our innovative MBA programs provide a unique market-driven education that integrates theory, practice, and team-oriented learning relevant to industry needs. Prospective students should currently hold a bachelor's degree and can complete the master's program in as little as 10 months.

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The Associate of Science in Marketing Degree focuses on the essential ingredients necessary to identify and satisfy consumer needs. You will become familiar with the specialized skills of selling, advertising, retailing and market research. Courses will provide you with an understanding of current marketing theory and practices with special attention to the "Four P's" of the marketing mix: Product, Place, Promotion, and Price.

The Associate of Science in Marketing Degree may be taken on the way to completing a bachelor's degree or as a separate program. This program provides you with a variety of marketing and business courses necessary to function in a marketing environment.

With Post University Online, you can earn your Associate of Science in Marketing degree entirely online, with no commuting or interruptions in your current career.

While many graduates begin their careers in sales or management at the retail level or as outside sales representatives in industrial sales, the marketing program will also prepare you for positions in product planning, marketing research, distribution, advertising, sales promotion, packaging, customer/public relations, and direct marketing.

Marketing majors with prior business experience learn how to develop effective business strategies and make decisions regarding product or service distribution.

You will study in highly interactive, small classes in 8-week accelerated modules. Our faculty will actively engage you in a high quality and relevant curriculum that prepares you to enter a rewarding career in Marketing.

Post University graduates pursue careers as:

• Sales Management
• Retail Management
• Sale Representatives
• Product Planning
• Marketing Research
• Distribution
• Advertising
• Public Relations
• Sales Promotion
• Packaging
• Customer Relations
• Direct Marketing

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Earning a diploma in Marketing Communications can prepare students for a creative professional career in sales, promotions, advertising, and customer service. Courses provide a theoretical foundation of the procedures involved in building a brand, analyzing consumer behaviors, developing effective ad campaigns for targeted consumer groups, and selecting the appropriate media for the campaigns.