Education & Careers » seo

Making Your Articles Searchable Online

Russell Jensen — Mon, 20 Dec 2010 23:04:13 +0000

This explains how to optimize your articles so they can be found on the internet. There are two tools: Post Tags and All In One SEO. If you use these tools your article will appear in searches more often and increase the readership of your writing. Note: This article has been written for the benefit of WordPress users who have the All In One SEO plug-in installed.

Post Tags

After you enter the tags and press the “Add” button it should look like this.

All In One SEO

This is the All in One SEO Pack. Filling this out will help optimize your articles so they can be found on the internet.

Click to enlarge image

Three Easy Web Design Tips

adam — Thu, 26 Aug 2010 15:31:17 +0000

There are millions of sites out there that can show you how to build a great website using HTML, CSS, and other programming languages. However, there is more to web design than building a flashy website with a pretty layout, and true web design artists know that focusing on other aspects like SEO, Graphic Design and site content can help them get ahead in the long run. Here are a few tips to help make your website a hit:

1: Think SEO! When you’re building your site, take the time to ensure that the pages function properly. This means that all links go to the correct path with no redirects or broken links. Use short, descriptive page titles, and organize your site in a way that is easy to navigate. Make sure it’s easy for your users to find your About Us page, Contact Us page, and any other important pages they may need.

2: Look at it with a Graphic Design eye. Take the time to decide which types of media you’d like to appear on your site – photos, videos, animations, sounds, etc. Make sure that you don’t overload your site with too much interactive media, as this can slow the page load time or worse, frustrate the user and cause them to leave. This is also the time to focus on the site layout. Make sure there are no overlaps of media or content, and if you built your site from scratch, check if the width of your site is compatible with all current browsers.

3: Become (or hire) an expert writer. An eye catching layout on its own won’t get you very far if the content isn’t useful to the user. Ask yourself, “is this informative? Is it useful? Is it easy to understand?”. Build your content around your site keywords but try to avoid keyword stuffing. This would be a great time to design some Facebook and Twitter buttons and add them to your site (I’d suggest adding them to your blog posts. Your “About Us” page usually isn’t tweet worthy).

These are three simple steps that you can use during your web design to help jumpstart your site’s success. Good luck!

Movie Industry Madness?

adam — Thu, 16 Jul 2009 22:24:42 +0000

Search engine optimization is like an arms race. People simply keep optimizing their websites more than the next site, and then the other site tries to catch up. At a certain point, won’t every website be optimized to the fullest? What happens then? SEO is a great way to advertise, but it may be forcing smaller websites out of business since they cannot spend the money to keep on optimizing, and they will eventually fall behind. SEO will never go away, but it seems like another tool for large companies to take over the little guys. If you take the time and look beyond the top three results of a search engine, you may find what you are looking for at an even better price if it is a product you are looking for.

I wonder if this is happening in the movie industry. It seems like hit films are only produced by big theater companies now, ones that can control the Internet and have huge marketing budgets. I like to try and find independent films that are like the bottom search results of a search engine ranking. My personal favorite is Garden State, but I also love Once.

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