Those going into marketing have a large variety of careers to choose from. They include sales person, human resources manager, management consultant, brand manager, global management, product manager, advertising manager, media manager, and market researcher. With all these careers to choose from, a degree in marketing will give a graduate many career choices.
Strong Job Outlook for Marketing
The field of marketing, advertising, and public relations is expected to have strong job growth over the next few years. Between now and 2018, the field is expected to grow by 13 percent, according to the United States Bureau of Labor Statistics. This growth will come from more and more products being sold and the need for businesses to market these products to consumers. Also, new multi-media outlets will cause businesses to need more advertising and marketing professionals due to more marketing demands on businesses. Those with a degree and experience will be best prepared to find the most sought after jobs in this competitive career field.
Sunny Salary Potential in Marketing
The field of marketing and advertising has amazing salary potential. Starting salaries for those with a marketing degree averaged in at about $43,000 annually in 2008. Marketing managers had salaries from $54,000 to $127,000 annually. This information was obtained from the Occupational Outlook Handbook. Those employed by manufacturing companies will generally make higher salaries in the marketing field then those employed by non-manufacturing companies. Also, for sales marketing managers, the size of their sales regions and territories will often impact their salaries.
Awesome Degree Programs Available in Marketing
Colleges and universities are geared up with some amazing degree programs in the field of marketing. Marketing is generally found as a bachelors degree, 4 years, or a masters degree, at least 2 years of study after a bachelors degree. Often, those seeking a masters degree in marketing can pick an emphasis for their masters degree.
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The field of marketing has exploded into today's business world. Businesses must be able to make their products and services appeal to their consumers. This is done through marketing. Marketing has changed dynamically during the last 10 years as the internet has emerged to transform how businesses mass market their image and products to the world at large. Those going into the field of marketing need excellent communication skills and creativity. They must understand how people think and great self-motivation. This is a career for the self-empowered and adaptable personality.
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