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Master of Science in Internet Marketing

Full Sail University's online Internet Marketing Master of Science Degree Program explores the constantly evolving world of multi-channel marketing in the 21st century and the complex issues and opportunities available through the Internet. You'll learn how to plan, launch and optimize integrated/comprehensive Internet campaigns that raise awareness, drive traffic, generate conversions and measure return on investment. You'll discover the strategies the leading digital marketing companies are using to establish corporate brand identities and to engage in internet related commerce.

Course Highlights:

Advanced SEO

Advanced Internet Marketing Strategies

Internet Consumer Behavior

Strategic Internet Public Relations

Web Metrics & Analysis

Internet and the Law

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